Website Design Made Simple and in Plain English

Frequently Asked Questions

Below are a few common questions people like you have about website design and development in the Inner West of Sydney Australia.

• How much does a website in Sydney Australia cost?

  A website in Australia typically costs anywhere from $1,000 to upwards of $10,000 depending on the size and complexity of the site.

  A website is an important marketing tool, one that has become increasingly essential investment in today’s world. An effective website should provide tremendous value to your business, increasing exposure, sales and income far beyond the investment cost.

• I don’t know where to start with making a website for my business

  Don’t worry, we can assist you throughout the process in a simple and straightforward manner so that you don’t get confused of overwhelmed.

  The purpose of the initial phone conversation is to determine your goals for your new website and what pages and features you may require in order to provide the most value to your business.

• How long will my website take to make?

  It can take anywhere from 1 week to 2 months to design and build your website. A smaller and straightforward website can be completed within a week, whereas a larger site or one with a lot of custom design will take longer.

  Once we have had a discussion about your website needs and goals we will be able to provide a more accurate time frame based on your individual requirements and our current capacity to take on new jobs.

  A major factor that will determine how long your website will take will be how long it takes you to provide the required materials (photos, logos and written content) and how quickly you are able to provide feedback to changes that may be required.

• What platform do you use?

  We use WordPress and Bricks Builder to make you a highly functional and visually appealing website. This allows us to make highly customisable websites with clean, accurate and efficient code, while also meaning that you are not locked in with a particular web hosting service. Certain website builders such as Elementor and Divi, while popular, output inaccurate and bloated code which slows your website down and makes it less accessible.

  If you would prefer not to use WordPress for any reason, we are also able to create your website with Webflow.

• What hosting do you use?

  We host our clients with VentraIP, a highly reliable and rated Australian based web hosting service. Having your Australian based company hosted locally will not only give your clients a better user experience and faster speeds, it will also assist search engines in displaying your website to Australian based search results.

  If you wish to have your website hosted outside of Australia, we will explore alternative options for you.

• How do I know if I need a new website?

  There are a variety of factors that may determine whether a new website would be a valuable investment for your business. A few of the major ones are:

  • You’re not happy with your current site
  • You want to grow your business (faster)
  • Your design looks outdated
  • Mobile Responsive- Around half of visitors view websites on mobile devices. If your current website is not optimised for a range of screen sizes you will be making a poor impression on many potential clients and missing out on valuable business.
  • Webpage Speed – People are impatient. Every second of delay in loading time “can impact conversion rate by up to 20%.” If your site is old, poorly coded, or isn’t optimised you may be losing out on valuable business. While that may sound fairly technical, the good news is that you can easily test your site’s speed yourself at PageSpeed Insights, where you will get a few scores out of 100% that will give you a good idea where you currently stand. You can also use this tool to see how well your prospective designer’s own website performs, which is a decent indicator of how well they will be able to serve your business.
  • It’s not accessible – Ensuring your website can be comfortably enjoyed by people with disabilities, such as those with sight impairments is important. This is not only because you are excluding a percentage of the the population from your customer pool, but Google and other search engines recognise the extra effort you have put into your website and thus reward you with better search engine rankings. This is increasingly becoming a more and more important issue and the European Union have even introduced legislation and fines for non-compliance.
  • You’re using PDF files to provide information

  There are many other factors that may determine whether it’s time to accelerate your business with a new and improved website, but this should provide you with a general idea.

• Can I edit my website myself?

  Yes- there will be many sections of your website where you can edit the content yourself. These include areas such as Pricing, Menus, Team Members, FAQs, Testimonials, Blog Posts, Events, etc. Please discuss with me what content and aspects of your site you would like to be able to self edit so that I can ensure that these areas are set up so these edits can be made safely.

  I strongly encourage you to request that I make more complicated changes myself as they may have flow on effects that you weren’t expecting. In order to ensure your website functions correctly over screens of various sizes and in maintained in a scalable fashion, many aspects of your website- such as font size, spacing and colours, use formula based coding that can be quite complex and technical.

  This provides the best experience for your (potential) clients, as the font and spacing size, among other things, will change incrementally based on the exact screen size they are viewing your website on. Due to the complexity of these areas I would strongly discourage you from attempting this yourself and lock this off by default. I hope to create some basic training materials in the future for those that would choose this path.